Re: Why are event photos so expensive ?

Steve Brown

2010-03-09

It is probably way too expensive but it is a nice service. And since
I don't see many people rushing out to double cover events and
offering the same thing at 50% less, my guess is these folks are not
getting Wall Street rich doing this. And if it the race you really
need and want the photo and they are not there, then the price is
very attractive.
On Mar 9, 2010, at 2:24 PM, eric aldinger wrote:

> Think of yourself as art. The photo represents a classic moment in
> your creative existence, right before your body starts to wither
> and decay. Isn't immortizing your heroic (but ultimately effemral)
> athletic efforts worth every penny. Alternately do what a guy was
> doing during one of my races. Ride ahead of the pack. Take pictures
> of yourself in the lead, race ahead some more, repeat. I hated that
> guy all day long.
>
> On Tue, Mar 9, 2010 at 1:28 PM, Shane Y. Gibson
> wrote:
>
> Marc,
>
> It's sort of a "chicken and egg" problem. Event photographers often
> don't get paid for their work. Sometimes the event producer will
> pay a
> small amount - to be able to use (some of) the photographers work.
> Other times, the agreement is just to allow the photographer access to
> take shots. Then, the photographer can sell them for how ever much
> they
> want.
>
> The problem is - very few participants are willing to pay for images
> from the photographer - so the photographer often feels they have to
> charge a reasonably higher rate to be able to make a return on their
> time and equipment investment.
>
> The chicken and egg problem ... if they don't charge much - they don't
> make much money. But by not charging much; will they get more
> volume in
> sales? The answer has typically been a resounding "NO". So they
> charge
> more. But by charging more; are they limiting volume of sales?
> Probably. Where's the line they draw in the sales price of the
> digital
> image?
>
> One last issue they face - digital photographs are easily used/
> reused in
> lots of places and various instances that borders on commercial use -
> shouldn't they be paid fairly for their work if it's used in a
> commercial related capacity? For example - a lot of online blogs and
> ezines that publish race reports and include shots from athlete
> provided
> phots (which originally might have come from the professional
> photographer)...
>
> At least ... this has been my experience as an event producer, working
> with event photographers.
>
> v/r
> Shane
>
>
> Marc Fortier wrote:
> > OK I will start by saying I'm ignorant of the whole event
> photography
> > business model, but from a consumer standpoint, I don't see why a
> > digital photo costs so much. For example, to get a full resolution
> > digital copy of the photo of myself from the Echo race will set me
> > back $40 (for a photo that's not even exposed very well - although I
> > will mention that many of the photos from the race look
> spectacular).
> > Now if these cost me say $5 apiece, I probably would have spent
> > hundreds of dollars in the last few years, but as it is I've spent
> > about zero dollars. Couldn't there be a cheaper purchase option for
> > downloading hi-res digital photos 'for personal use only' (no
> > reselling, etc) ?
> >
> > I always feel bad I'm not funneling $$ towards these
> photographers who
> > spend their time running around the course taking cool shots of
> > everybody, but I really can't justify the expense at the current
> rates.
>
>
> --
> Wicked Race Director
> Wicked Adventure Racing, LLC
> http://www.WickedAR.com/
>
>
> "Security is mostly a superstition. It does not exist in nature,
> nor do the children of men as a whole experience it. Avoiding
> danger is no safer in the long run than outright exposure. Life
> is either a daring adventure or nothing." ** Helen Keller **
>
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>
> --
> Eric Aldinger
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