Candi Murray
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FIGHT CANCER WITH LANCE ARMSTRONG AT THE LIVESTRONG RIDE
Proceeds to Support LAF, Oregon Health & Science University Cancer
Institute
AUSTIN, Texas - June 29, 2005 - The Lance Armstrong Foundation (LAF)
invites cyclists, people living with cancer and those who care about
them to join six-time Tour de France champion and cancer survivor Lance
Armstrong at the first LIVESTRONGT Ride at Nike's world headquarters in
Beaverton, Ore., on September 25, 2005.
About 3,500 participants from Oregon, Alaska, California, Idaho, Nevada
and Washington will take part in the LIVESTRONG Ride to raise awareness
and funds for the LAF and the Oregon Health & Science University (OHSU)
Cancer Institute to help people with cancer live strong.
"In the past eight years, the LAF has funded more than $2.5
million in research, community programs and other awards in the Pacific
Northwest," said Mitch Stoller, LAF president and chief executive
officer. "We look forward to partnering with these communities through
the LIVESTRONG Ride to provide physical, emotional and practical tools
and information for people living with cancer."
Funds raised through the LIVESTRONG Ride will support the LAF's
advocacy, education, public health and research programs. In addition,
a portion of the funds raised through the LIVESTRONG Ride will support
cancer survivorship activities at the OHSU Cancer Institute.
With a $150 registration fee and incentives to raise additional funds,
participants will receive awards based on the amount of money that they
raise, such as invitations to the pre-Ride pasta dinner and a preferred
starting line position at the Ride.
LIVESTRONG Ride participants may choose to ride the 10-mile, 40-mile,
70-mile or 100-mile course. They will also be invited to the LIVESTRONG
Village expo area and the post-Ride party at the close of the cycling
event.
"Through the LIVESTRONG Ride, we are thrilled to offer the excitement of
the Ride for the Roses, our annual cycling event in Austin, Texas, and
the opportunity to support the LAF to communities across the country,
beginning in the Pacific Northwest. We look forward to announcing
future LIVESTRONG Ride sites next year," Stoller said.
Honorary chairs of the LIVESTRONG Ride are Craig Nichols, M.D., LAF
board member, associate director for clinical research in the OHSU
Cancer Institute and head of the Division of Hematology/Medical Oncology
in the OHSU School of Medicine; and Phil Knight, co-founder and chairman
of Nike. The cycling event will begin and end at Nike headquarters.
Nike is the presenting sponsor of the LIVESTRONG Ride and a longtime
friend of the LAF. As a tribute to Lance Armstrong's inspirational
fight against cancer and his historic attempt at a sixth Tour de France
win last year, the LAF and Nike launched the Wear Yellow Live Strong
campaign in 2004. To date, more than 50 million wristbands have been
sold at $1 apiece, and all proceeds support the LAF's advocacy,
education, public health and research programs.
To register for the LIVESTRONG Ride, visit
www.livestrong.org/livestrongride.
About the Lance Armstrong Foundation
The Lance Armstrong Foundation (LAF) believes that in your battle with
cancer, unity is strength, knowledge is power and attitude is
everything. From the moment of diagnosis we provide the practical
information and tools you need to live strong. We serve our mission
through public health, advocacy, research and education, including the
LIVESTRONGT Resource for Cancer Survivors. The LAF was founded in 1997
by cancer survivor and champion cyclist Lance Armstrong and is located
in Austin, Texas. For more information, visit
<http://www.livestrong.org> livestrong.org.
About the OHSU Cancer Institute
The OHSU Cancer Institute is the only National Cancer
Institute-designated cancer center between Sacramento and Seattle. It
comprises some 120 clinical researchers and basic scientists who work
together to translate scientific understanding into longer and better
lives for Oregon's cancer patients. In the lab, basic scientists
examine cancer to uncover molecular abnormalities that cause disease.
This basic science is empowered by more than 200 open clinical trials
that test in patients what's been proved in the laboratory. Visit
ohsucancer.com for more information about the OHSU Cancer Institute.
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<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'><o:p> </o:p></span></font></p>
<p class=MsoNormal align=center style='margin-left:.25in;text-align:center;
text-indent:-.25in'><b><font size=5 face="Times New Roman"><span
style='font-size:16.0pt;font-weight:bold'>FIGHT CANCER WITH LANCE ARMSTRONG AT
THE LIVESTRONG RIDE<o:p></o:p></span></font></b></p>
<p class=MsoNormal align=center style='margin-left:.25in;text-align:center;
text-indent:-.25in'><i><font size=4 face="Times New Roman"><span
style='font-size:14.0pt;font-style:italic'>Proceeds to Support LAF, Oregon
Health & Science University Cancer Institute<o:p></o:p></span></font></i></p>
<p class=MsoNormal align=center style='text-align:center'><b><font size=1
face="Times New Roman"><span style='font-size:8.0pt;font-weight:bold'><o:p> </o:p></span></font></b></p>
<p class=MsoNormal align=center style='text-align:center'><b><font size=1
face="Times New Roman"><span style='font-size:8.0pt;font-weight:bold'> <o:p></o:p></span></font></b></p>
<p class=MsoNormal style='line-height:150%'><b><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%;
font-weight:bold'>AUSTIN, Texas </span></font></b><font size=2><span
style='font-size:11.0pt;line-height:150%'>—<b><span style='font-weight:
bold'> June 29, 2005</span></b> <span class=normal11ptchar>— </span>The
Lance Armstrong Foundation (LAF) invites cyclists, people living with cancer and
those who care about them to join six-time Tour de France champion and cancer
survivor Lance Armstrong at the first LIVE<b><span style='font-weight:bold'>STRONG</span></b>™
Ride at Nike’s world headquarters in Beaverton, Ore., on September 25,
2005. <o:p></o:p></span></font></p>
<p class=MsoNormal style='text-indent:.25in;line-height:150%'><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%'>About
3,500 participants from </span></font><st1:State><st1:place><font size=2><span
style='font-size:11.0pt;line-height:150%'>Oregon</span></font></st1:place></st1:State><font
size=2><span style='font-size:11.0pt;line-height:150%'>, </span></font><st1:State><st1:place><font
size=2><span style='font-size:11.0pt;line-height:150%'>Alaska</span></font></st1:place></st1:State><font
size=2><span style='font-size:11.0pt;line-height:150%'>, </span></font><st1:State><st1:place><font
size=2><span style='font-size:11.0pt;line-height:150%'>California</span></font></st1:place></st1:State><font
size=2><span style='font-size:11.0pt;line-height:150%'>, </span></font><st1:State><st1:place><font
size=2><span style='font-size:11.0pt;line-height:150%'>Idaho</span></font></st1:place></st1:State><font
size=2><span style='font-size:11.0pt;line-height:150%'>, </span></font><st1:State><st1:place><font
size=2><span style='font-size:11.0pt;line-height:150%'>Nevada</span></font></st1:place></st1:State><font
size=2><span style='font-size:11.0pt;line-height:150%'> and </span></font><st1:State><st1:place><font
size=2><span style='font-size:11.0pt;line-height:150%'>Washington</span></font></st1:place></st1:State><font
size=2><span style='font-size:11.0pt;line-height:150%'> will take part in the
LIVE<b><span style='font-weight:bold'>STRONG</span></b> Ride to raise awareness
and funds for the LAF and the Oregon Health & Science University (OHSU)
Cancer Institute to help people with cancer live strong. <o:p></o:p></span></font></p>
<p class=normal11pt><font size=2 face="Times New Roman"><span style='font-size:
11.0pt;line-height:150%'> “In the past
eight years, the LAF has funded more than $2.5 million in research, community
programs and other awards in the </span></font><st1:place>Pacific Northwest</st1:place>,”
said Mitch Stoller, LAF president and chief executive officer. “We
look forward to partnering with these communities through the LIVE<b><span
style='font-weight:bold'>STRONG</span></b> Ride to provide physical, emotional
and practical tools and information for people living with cancer.” <o:p></o:p></p>
<p class=MsoNormal style='text-indent:.25in;line-height:150%'><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%'>Funds
raised through the LIVE<b><span style='font-weight:bold'>STRONG</span></b> Ride
will support the LAF’s advocacy, education, public health and research
programs. In addition, a portion of the funds raised through the LIVE<b><span
style='font-weight:bold'>STRONG</span></b> Ride will support cancer
survivorship activities at the OHSU Cancer Institute.<o:p></o:p></span></font></p>
<p class=MsoNormal style='text-indent:.25in;line-height:150%'><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%'>With a
$150 registration fee and incentives to raise additional funds, participants
will receive awards based on the amount of money that they raise, such as
invitations to the pre-Ride pasta dinner and a preferred starting line position
at the Ride. <o:p></o:p></span></font></p>
<p class=MsoNormal style='text-indent:.25in;line-height:150%'><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%'> LIVE<b><span
style='font-weight:bold'>STRONG</span></b> Ride participants may choose to ride
the 10-mile, 40-mile, 70-mile or 100-mile course. They will also be
invited to the </span></font><st1:place><st1:PlaceName><font size=2><span
style='font-size:11.0pt;line-height:150%'>LIVE<b><span style='font-weight:
bold'>STRONG</span></b></span></font></st1:PlaceName><font size=2><span
style='font-size:11.0pt;line-height:150%'> </span></font><st1:PlaceType><font
size=2><span style='font-size:11.0pt;line-height:150%'>Village</span></font></st1:PlaceType></st1:place><font
size=2><span style='font-size:11.0pt;line-height:150%'> expo area and the
post-Ride party at the close of the cycling event. <o:p></o:p></span></font></p>
<p class=MsoNormal style='text-indent:.25in;line-height:150%'><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%'>“Through
the LIVE<b><span style='font-weight:bold'>STRONG</span></b> Ride, we are
thrilled to offer the excitement of the Ride for the Roses, our annual cycling
event in </span></font><st1:place><st1:City><font size=2><span
style='font-size:11.0pt;line-height:150%'>Austin</span></font></st1:City><font
size=2><span style='font-size:11.0pt;line-height:150%'>, </span></font><st1:State><font
size=2><span style='font-size:11.0pt;line-height:150%'>Texas</span></font></st1:State></st1:place><font
size=2><span style='font-size:11.0pt;line-height:150%'>, and the opportunity to
support the LAF to communities across the country, beginning in the </span></font><st1:place><font
size=2><span style='font-size:11.0pt;line-height:150%'>Pacific Northwest</span></font></st1:place><font
size=2><span style='font-size:11.0pt;line-height:150%'>. We look forward
to announcing future LIVE<b><span style='font-weight:bold'>STRONG</span></b>
Ride sites next year,” Stoller said.<o:p></o:p></span></font></p>
<p class=MsoNormal style='text-indent:.25in;line-height:150%'><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%'>Honorary
chairs of the LIVE<b><span style='font-weight:bold'>STRONG</span></b> Ride are
Craig Nichols, M.D., LAF board member, associate director for clinical research
in the OHSU Cancer Institute and head of the Division of Hematology/Medical
Oncology in the OHSU School of Medicine; and Phil Knight, co-founder and
chairman of Nike. The cycling event will begin and end at Nike
headquarters. Nike is the presenting sponsor of the LIVE<b><span
style='font-weight:bold'>STRONG</span></b> Ride and a longtime friend of the
LAF. As a tribute to Lance Armstrong’s inspirational fight against
cancer and his historic attempt at a sixth Tour de France win last year, the
LAF and Nike launched the Wear Yellow Live Strong campaign in 2004. To
date, more than 50 million wristbands have been sold at $1 apiece, and all
proceeds support the LAF’s advocacy, education, public health and
research programs.<o:p></o:p></span></font></p>
<p class=MsoNormal style='text-indent:.25in;line-height:150%'><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%'>To register
for the LIVE<b><span style='font-weight:bold'>STRONG </span></b>Ride, visit <a
href="http://www.livestrong.org/livestrongride">www.livestrong.org/livestrongride</a>.
<o:p></o:p></span></font></p>
<p class=MsoNormal style='line-height:150%'><font size=2 face="Times New Roman"><span
style='font-size:11.0pt;line-height:150%'><o:p> </o:p></span></font></p>
<p class=MsoNormal style='line-height:150%'><b><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%;
font-weight:bold'>About the Lance Armstrong Foundation<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='line-height:150%'><font size=2 face="Times New Roman"><span
style='font-size:10.0pt;line-height:150%'>The Lance Armstrong Foundation (LAF)
believes that in your battle with cancer, unity is strength, knowledge is power
and attitude is everything. From the moment of diagnosis we provide the
practical information and tools you need to live strong. We serve our
mission through public health, advocacy, research and education, including the LIVE<b><span
style='font-weight:bold'>STRONG</span></b>™ Resource for Cancer
Survivors. The LAF was founded in 1997 by cancer survivor and champion
cyclist Lance Armstrong and is located in </span></font><st1:place><st1:City><font
size=2><span style='font-size:10.0pt;line-height:150%'>Austin</span></font></st1:City><font
size=2><span style='font-size:10.0pt;line-height:150%'>, </span></font><st1:State><font
size=2><span style='font-size:10.0pt;line-height:150%'>Texas</span></font></st1:State></st1:place><font
size=2><span style='font-size:10.0pt;line-height:150%'>. For more
information, visit <a href="http://www.livestrong.org"><span class=hyperlink1><u><font
color=black>livestrong.org</font></u></span></a>.<o:p></o:p></span></font></p>
<p class=MsoNormal style='line-height:150%'><font size=2 face="Times New Roman"><span
style='font-size:10.0pt;line-height:150%'><o:p> </o:p></span></font></p>
<p class=MsoNormal style='line-height:150%'><b><font size=2
face="Times New Roman"><span style='font-size:11.0pt;line-height:150%;
font-weight:bold'>About the OHSU Cancer Institute<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='line-height:150%;text-autospace:none'><font size=2
color=black face="Times New Roman"><span style='font-size:10.0pt;line-height:
150%;color:black'>The OHSU Cancer Institute is the only National Cancer
Institute-designated cancer center between </span></font><st1:City><st1:place><font
size=2 color=black><span style='font-size:10.0pt;line-height:150%;color:black'>Sacramento</span></font></st1:place></st1:City><font
size=2 color=black><span style='font-size:10.0pt;line-height:150%;color:black'>
and </span></font><st1:City><st1:place><font size=2 color=black><span
style='font-size:10.0pt;line-height:150%;color:black'>Seattle</span></font></st1:place></st1:City><font
size=2 color=black><span style='font-size:10.0pt;line-height:150%;color:black'>.
It comprises some 120 clinical researchers and basic scientists who work
together to translate scientific understanding into longer and better lives for
</span></font><st1:State><st1:place><font size=2 color=black><span
style='font-size:10.0pt;line-height:150%;color:black'>Oregon</span></font></st1:place></st1:State><font
size=2 color=black><span style='font-size:10.0pt;line-height:150%;color:black'>’s
cancer patients. In the lab, basic scientists examine cancer to uncover
molecular abnormalities that cause disease. This basic science is
empowered by more than 200 open clinical trials that test in patients
what’s been proved in the laborator</span></font><font size=2><span
style='font-size:10.0pt;line-height:150%'>y. Visit <u>ohsucancer.com</u>
for more information about the OHSU Cancer Institute.<o:p></o:p></span></font></p>
<p class=MsoNormal style='line-height:150%'><font size=2 color=black
face="Times New Roman"><span style='font-size:10.0pt;line-height:150%;
color:black'><o:p> </o:p></span></font></p>
<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p> </o:p></span></font></p>
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